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SYSTEMS.ENU Орау Expand
PLATONUS.ENU DIRECTUM.ENU MAIL.ENU MY.ENU MOODLE.ENU MOOC.ENU
SYSTEMS.ENU Орау Expand
PLATONUS.ENU DIRECTUM.ENU MAIL.ENU MY.ENU MOODLE.ENU MOOC.ENU
  1. Курстар
  2. Дистанционное обучение
  3. Факультеты
  4. Экономический факультет
  5. Кафедра экономики и предпринимательства
  6. International business (Хойч Айжан)
  7. Lecture 10. The strategy of international business
  8. Seminar questions
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Seminar questions

Completion requirements

Answer the following questions in the written form:

  1. Explain the concept of global strategy.
  2. Recognize how firms can profit by expanding globally.
  3. Understand how pressures for cost reductions and local responsiveness influence strategic choice.
  4. Identify and choose the different global strategies for competing in the global marketplace.

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